EUROPE: Budget brand easyHotel has announced plans to roll out initiatives to reduce carbon emissions at selected European properties.
The group will invest €1.5 million in ten of its owned hotels in France, the Netherlands, Belgium and Spain, with further locations expected to be announced at a later date.
The initiatives will vary by property, but will include the installation of heat pumps and motion sensor LED lights. Easyhotel said it was also “taking steps to raise awareness about energy use to both staff and guests across all locations to help reduce unnecessary energy usage”.
In 2022 all of easyHotel’s properties across Belgium and the Netherlands were awarded Green Globe accreditation.
The properties set to benefit from the investment are:
- Amsterdam Arena Boulevard
- Amsterdam City Centre
- Barcelona Fira
- Brussels City Centre Hotel
- Paris Charles De Gaulle Villepinte
- Maastricht City Centre
- Rotterdam City Centre
- Paris Nord Aubervilliers
- The Hague City Centre
- The Hague Scheveningen Beach
The group said that the investment is expected to drive 18 per cent of its CO2 savings, with the initiatives set to be implemented by the end of 2024.
The move follows a similar £4.5 million investment to reduce easyHotel’s carbon footprint by 45 per cent at twelve of its properties in the UK, which was announced last year and is expected to be completed by 2025.
The group’s portfolio currently comprises 42 properties across Europe, of which 16 hotels are owned and operated by franchise partners, and the remaining 26 hotels are owned, leased and operated by easyHotel.
Sustainable Hotel News recently sat down the group’s CEO Karim Malak to discuss his focus on driving easyHotel forward in carbon reduction, looking at everything from construction to operations.
Commenting on the news Malak said: “easyHotel is not only a great value hotel chain, but a low-carbon one too. Our size-efficient rooms use less materials in the construction and heating, and our brilliant basics such as four star mattresses, super-fast wifi and blackout curtains are designed to give guests a great night’s sleep without any unnecessary extras.
“In our mission to become the first choice for low-carbon affordable hotels in Europe, it is important to introduce further measures to improve upon our carbon emissions, both for us and our guests.
“Last year’s investment into our UK portfolio was a pivotal moment to address our emissions and we’re proud to be extending this initiative with this additional investment into more of our European portfolio.
“This strategic investment ensures that regardless of location, guests can be confident that their stay aligns with their affordable and sustainable values across our owned and leased network.”
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