Travelodge appoints first director of sustainability

by: Mark Caswell | January 23, 2024

UK: Travelodge has appointed Demi Turner as its new director of sustainability, as part of the group’s target of becoming a net-zero business by 2050.

Turner has previously held roles including global head of sustainability and social impact at Dentsu, and head of responsible and sustainable sourcing at Whitbread – owner of rival budget hotel brand Premier Inn.

Director of sustainability is a newly-created position at Travelodge, with Turner reporting to the group’s chief operating officer, Claire Good.

Her role will include cementing Travelodge’s Better Future Plan which was launched in 2022 and which is based around three pillars of being inclusive, caring and conscious.

Travelodge launches ‘inclusive, caring and conscious’ sustainability strategy

Travelodge said that key priorities included the assessment of further water conservation opportunities, reviewing the group’s waste and circularity targets and the development of its nature and biodiversity strategy.

In October last year Travelodge outlined the sustainability credentials of its forthcoming London Chiswick property, which will be built to BREEAM “Excellent” standards, with an EPC rating of “A”.

The hotel will also feature low energy lighting, motion sensing controls to avoid heating and lights being on when guests are not in the room, and aerated showers and taps to reduce water usage.

Outside of Travelodge’s environmental commitments, Turner will also help to facilitate the group’s ESG framework, Social and Governance responsibilities.

Commenting on her appointment Turner said:

“I am thrilled to be joining Travelodge at such an exciting time in the company’s commitment to sustainability.

“There is such an appetite to accelerate the progress of sustainability across the hospitality industry and Travelodge’s initiatives via its Better Future Plan, underpin the Company’s commitment to do this.”

Image supplied by Travelodge