BeCause partners with hubli to add real-time sustainability options

by: Felicity Cousins | January 22, 2024

WORLDWIDE: BeCause the technology start-up, which helps hotels manage their sustainability data, has partnered with hubli, the platform for corporate meetings, events and group hotel bookings.

This partnership means hubli will add to the 25,000 eco-labelled hotels on its platform, with the aim to offer clients better visibility on a hotel’s environmental footprint, and comply with ESG policies.

With the BeCause sustainability API, the booking platform will be able to collect sustainability data from more than sixty Travalyst-recognised certifications and automatically map it to hotels in its platform in real-time, providing data such as energy and water consumption.

Prior to the BeCause partnership, hubli allowed hotels and venues to upload third-party sustainability accreditation while also connecting to environmental venue certification bodies such as Green Key. 

Hubli will maintain the option to upload accreditation, particularly for non-hotel venues and partner with BeCause to fully automate over 25,000 hotel accreditations via API.

Hubli founder and CEO Ciaran Delaney said: “We are excited to work with BeCause to automate and scale our sustainable hotel content around the world.”

BeCause CEO and co-founder Frederik Steensgaard said: “Our ongoing partnership with hubli demonstrates how BeCause can help booking marketplaces easily ramp up the availability and visibility of a wide range of hotel sustainability data.”

We spoke to Steensgaard last year about the plan for BeCause.

Q&A: Frederik Steensgaard,CEO and co founder BeCause

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